This past Saturday, we attended the The Creators Project, an Intel and VICE-headed event series that launched in New York at Milk Studios.  The first of four events, it was everything we were told it would be…a groundbreaking event that highlighted the best of today’s musical acts, art, and installations, with a wide range of interesting panel discussions.  We’re ecstatic that we got to be a part of the night.

Nick Zinner’s photo exhibit captured the spirit of the event.  Check out this interesting video interview at the Creators Project site of Zinner discussing his first photograph.
Here’s a snapshot of one of his photos on display at the event.

At the end of Spike Jonze’s short film “I’m Here,” a love story about two robots, the screen rose to reveal this sweet band, ASKA performing live.  Ce Ce was so captivated by the story about two robots finding love, that she had no idea the band was actually there at first.  It was such a beautiful seamless transition from film to live musical performance.  See a photo of ASKA and trailer for the short below:

We’re always looking for great shoes at events like these.

We’ve been listening to Neon Indian since last year and their album has gotten heavy rotation in the studio!  Ce Ce stood next to Adam at the elevators but was too shy to introduce herself and tell him that we’ve been listening to Neon Indian everyday while designing shoes! The band was great.

Photo by Brayden Olson

What’s most impressive about the entire Creator’s Project is that the event series commences with a three day long Finale in Beijing (mid-September).  We’ve been trying to identify the 80%20 customer in China as the international economy shifts and China is now the world’s fastest growing consumer.   We know that the young demographic is there, but what are exactly are they into?   We’re excited to see how The Creators Project’s finale in China may help us understand China’s youth culture.  They are truly a new generation experiencing a different type of cultural revolution- rapidly changing industry and technology, and the most accelerated economic growth in history.  This generation has only just begun to explore their individual self expression through art, music, fashion and film.